Rochester Area Hometown Christmas Parade
About
The Rochester Area Hometown Christmas Parade is brought to you by the Rochester Regional Chamber Foundation. The parade is held annually on the first Sunday in December. The Rochester Area Hometown Christmas Parade is the largest Christmas parade in Michigan featuring over 100 entries marching down a one and a half mile route. This year's theme is WINTER WONDERLAND WISHES
2026 PARADE PARTICIPANT APPLICATION
2026 SPONSORSHIP OPPORTUNITIES
With Presenting Sponsors
Sunday, December 6, 2026 at 2:00 pm - Rochester, MI
Parade Activities & FAQ's
Recordings - Can't make it watch the parade live? You can always watch the parade at a later date from the comfort of your home by viewing the recording, thanks to CMNTV.
A recording of the parade will air on local cable television in Rochester Hills, Rochester, and Oakland Township throughout the month of December, just by visiting each of the municipalities' websites. Additionally, the recording will be available on the Chamber’s YouTube channel.
Parade History
The parade, a beloved, long-standing tradition attracts tens of thousands to the Rochester area typically on the first Sunday in December. The Rochester Area Hometown Christmas Parade, started by the Lion’s Club in the 1950’s, became the responsibility of the Chamber in the early 1960’s. Cited as the largest Christmas parade in Michigan, spectators watch as over 100 floats, marching bands and community groups walk down Rochester Road, anticipating the final float, graciously donated by Bordine’s Nursey, carrying Santa and Mrs. Claus.
Sponsorship Opportunities
The parade draws thousands of visitors and residents to Rochester, Michigan. This is a great marketing opportunity to connect with your target audience. With multiple sponsorship opportunities, you could market to approximately 3,000 viewers!